This campaign was crafted to created a sense of wonder, inspiration and escape.
We showcased their premium destinations, not with the expected use of footage,
but through something more surreal, stylistic and evocative.
We showcased their premium destinations, not with the expected use of footage,
but through something more surreal, stylistic and evocative.
I worked closely with Director Luc Losey on an innovative treatment
that mixed live action, stock imagery, parallax and CG.
A holistic design look and feel was then developed for print and digital.
that mixed live action, stock imagery, parallax and CG.
A holistic design look and feel was then developed for print and digital.